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Group of diverse students in front of a university chatting, one with a white cane
Build capacity and supportive systems

SBC Disability Toolkit - Module 3: Understanding and engaging communities

Addressing stigma and discrimination toward children and youth with disabilities through SBC

Introdução

Sarah’s story part 3: 

And then, there were the neighbors. I remember clearly being in the playground – and while other children were curious, their parents were careful. They did not necessarily want their kids to be around a child who walks funny and takes ages to speak. But the worst was the staring. Everywhere. Every time. Only after many years, having moved to a bigger city, having access to assistive devices, constantly engaging with people around me, did I feel that there was less staring – or maybe I just chose not to notice.   

 

Overview of Module 3:

In this module, you will learn about ways to engage with communities in order to influence changes in social norms and practices that impact children with disabilities and their caregivers. In previous modules, we discussed how to engage in participatory research and empower children with disabilities and their caregivers; now, we broaden our lens to communities.  

 

After you have completed this module, you should be able to: 

  1. Explain the role of community engagement in SBC programming. 
  2. Describe how community engagement processes fit within the social-ecological model and the behavioural drivers model. 
  3. Differentiate between community engagement and individual- and interpersonal-level approaches to SBC research and programming. 
  4. Choose an appropriate method for engaging with community members from a set of several possible methods. 
  5. Develop your own methods for community engagement that maintain the position of children with disabilities and their families as essential players in processes that affect their lives. 

 

Filtro

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  • Visão
  • Compreensão
  • Criação
  • Execução
  • O panorama geral
  • Ativismo | arrecadação de fundos
  • Os fundamentos da MSC
  • Abordagens programáticas da MSC
  • Visão geral do processo
  • Diagnóstico
  • Definição do sucesso
  • Design
  • Implementação de estratégias
  • Parcerias
  • MSC em contextos de emergência
  • Capacitação e sistemas de apoio
#Implementação de estratégias
campaigning

Execução

Campanha

Design de planos de comunicação multicanal impactantes
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#Implementação de estratégias
social marketing

Execução

Social Marketing

The use of marketing principles for social good
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#Implementação de estratégias
Digital Engagement

Execução

Engajamento Digital

Utilização da tecnologia para conectar e interagir com as pessoas
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#Implementação de estratégias
social

Execução

Escuta Social e Comunitária

Rastreando a opinião pública e respondendo a rumores
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#Implementação de estratégias
social norms

Execução

Normas Sociais

Compreensão, abordagem e impulsionamento de regras tácitas.
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#Parcerias
social media

Execução

Parcerias de Mídia

Trabalho com a mídia para chegar até as comunidades
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